JIO MAMI MUMBAI 18th FILM FESTIVAL WITH STAR INTRODUCES A VIRTUAL REALITY EXPERIENCE

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The festival to provide the ultimate and unique VR experience with special films curated by Director Shakun Batra

 Every year, Jio MAMI Mumbai Film Festival brings an experience to the city that it has never seen before. This year, the ultimate film experience comes to Jio MAMI with Star, in its 18th edition, powered by the Samsung Gear VR and the Samsung Galaxy Smartphone. At the festival, which is set to kick off on 20th October, Mumbai will be introduced to award winning virtual reality cinema at the Samsung VR lounge. Bringing the immersive and paradigm shifting world of virtual reality for tech savvy, film fanatics, the Samsung VR Lounge will be available to the delegates throughout 22nd and 23rd October, as a part of the festival’s Movie Mela.

Young director Shakun Batra will handpick a special list of short films that will screened at the Samsung VR Lounge at the Jio MAMI with Star Movie Mela. Shakun Batra made his directorial and screenwriting debut with the romantic comedy Ek Main Aur Ekk Tu and has recently directed the family drama Kapoor & Sons

Founder and Curator Shakun Batra said, “VR is not just some kind of fad or a gimmick. It’s here to stay and change the way we tell stories. Not as a substitute to movies but as a new platform for story-telling where you can create immersive worlds and soundscapes that are not possible in 2D and 3D worlds. And all of this is just the beginning. I think in the case of VR, it would be more appropriate to say that it will only get smaller and better. MAMI like always is ahead of the curve, and will be one of the first major Indian film festival to have a VR vertical. We have a riveting line up of films and some ace VR filmmakers joining us. For anyone, who’s curious to know what this new virtual world has to offer MAMI is the place to be this year.”

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